Example Made-up company, sample data
What the free check looks like.
This one is for "Northwind Payroll", a company that doesn't exist. Yours uses your buyers' real questions and your real competitors.
9/60
answers that name Northwind
41/60
answers that name its top competitor
0
comparison pages AI tools can quote
| Buyer asks | ChatGPT | Perplexity | Google AI |
|---|---|---|---|
| “best payroll software for startups” | Not named | Not named | Named |
| “payroll for companies under 50 people” | Not named | Named | Not named |
| “Gusto alternatives” | Not named | Not named | Not named |
| “payroll with built-in benefits” | Named | Not named | Not named |
| “easiest payroll for a first hire” | Not named | Not named | Not named |
Why the competitor wins
It's not luck.
It's sources.
- They have a clear "for startups" page that answers the question in its first paragraph
- They're listed and reviewed on the comparison sites AI tools quote most
- Their pricing is public, so AI tools can recommend them with confidence
- Northwind's best page is a PDF that AI tools struggle to read
Every check ends with
Your top 5 fixes
Ranked by effort and impact. Your team can do them without me.
The sources to win
The outside sites AI tools trust in your category.
A baseline
Today's numbers, so any change later is measured, not guessed.
Now see it for
your company.
Send me your website and a few competitors. Your check arrives within two US business days.